About The Fighting Cocks
The Fighting Cocks is a well-loved, family-friendly pub on the Isle of Wight with a great reputation for food, atmosphere, and community spirit. Always looking for new ways to connect with their regulars and visitors, the team recently ventured into the world of branded merchandise, adding a new dimension to their offering.
Bringing the Brand to Life with a Stylish Merch Store
With Merchr, The Fighting Cocks quickly launched a professional, stylish online store that reflects the pub’s personality and energy.
Explore their store here: tfc.mymerchr.com/shop
“Setting up a merch range with Merchr was incredibly easy, the platform is straightforward, the quality is great, and the designs really help bring our brand to life. It’s been a fun and low-risk way to offer something extra to our customers.”
A Broad, Eye-Catching Product Range
One of the highlights of The Fighting Cocks’ store is the diversity and quality of the product selection. They offer:
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Apparel: T-shirts and hoodies that showcase their branding with flair.
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Drinkware: Mugs and reusable bottles, ideal for fans wanting a slice of the pub experience at home.
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Bags: Branded tote bags that make perfect gifts or keepsakes.
Their strong, characterful logo works brilliantly across all formats, proof that with the right design, merch can feel like a natural extension of your business. Each item feels cohesive and instantly recognisable, turning everyday products into brand ambassadors.
WooCommerce Integration Made Easy
Not only did The Fighting Cocks launch a store on Merchr’s platform, but they also took full advantage of our WooCommerce integration. By connecting their merch store to their existing website, customers now experience a smooth journey from discovering the pub to browsing and buying merchandise.
Want to do the same? Follow our simple step-by-step guide to connect your WooCommerce site:
👉 How to Connect Your WooCommerce Store
Why This Matters for Other Merchr Users
The Fighting Cocks’ success offers a blueprint for others looking to enhance their brand, drive engagement, and unlock new revenue streams. This case study proves:
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A strong local brand translates beautifully to merchandise
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Launching a store with Merchr is quick and easy
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Your product range can be broad and beautiful without inventory risk
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Integration with platforms like WooCommerce helps make merch feel like a seamless part of your business
Whether you run a pub, café, event venue, or restaurant, Merchr helps you turn your brand into something your fans can wear, carry, and enjoy.