Quick Service Restaurants (QSRs) have always been masters at branding. From catchy slogans to iconic packaging, the strongest QSR brands don’t just serve food, they serve a feeling. And now, more than ever, they have the opportunity to turn that feeling into something tangible: branded merchandise.
At Merchr, we’ve just started production on the first orders for our latest partner, Chopstix. With manga-inspired designs and playful pun-based products, Chopstix is showing the full potential of what a QSR brand can do when it taps into the power of print-on-demand.
So, why should other QSR brands follow suit?
🍔 1. Your Brand Already Has a Fanbase
Loyal customers don’t just love your menu, they love your vibe. Whether it’s late-night cravings or midweek comfort meals, your brand becomes part of people’s routines. Offering merch gives fans a way to rep your brand beyond the tray liner.
Hoodies, mugs and totes – they all become extensions of your identity. And if you’ve got a strong look and tone (which most QSRs do), you’ve already done half the work.
🚀 2. Merch Creates a New Revenue Stream (Without Overhead)
Merchr’s print-on-demand model means no bulk buying, no storage, and no risk. Every item is printed only when ordered and shipped directly to the customer. That means:
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Zero inventory
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No upfront cost
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No fulfilment hassle
♻️ 3. Sustainability That Scales
QSRs are under increasing pressure to demonstrate sustainability, and rightly so. Print-on-demand is a leaner, greener model that avoids overproduction and excess waste. Every item is made to order, meaning your merch operation is environmentally conscious from day one.
It’s a story your customers care about, and it’s one worth telling.
📦 4. Speed, Style, and Simplicity
Our design and production teams worked closely with Chopstix to turn their brand into a fun, wearable range. Merchr takes care of:
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Design – bespoke graphics that match your brand
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Store setup – your own custom-branded merch store
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Printing & fulfilment – orders printed and shipped as they come in
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Support – we’re here from concept to customer
The result? A merch experience that’s on-brand, on-demand, and unbelievably easy to run.
🍟 Ready to Make Merch Your Next Menu Item?
Whether you’re a national chain or a growing independent, your QSR brand is more than a meal; it’s a lifestyle. And merch is the next step in owning that space.
Chopstix is already seeing its fans dig in.
Now it’s your turn.
👉 Get in touch with us to start your merch journey today!
